If you’re new to online marketing and are not sure if you should even be using an auto-responder then this article may help you to make a decision to use one.
First of all, what is are auto-responders?
They are an email program located on a mail server which you can load up with pre-written emails which can be sent at regular intervals. When a person clicks on an opt-in form on a website for more information an email is sent within minutes of the request.
How do they work?
The most common method used is a simple website opt-in form where a person enters their name and email address for more information. Upon receiving the request, the auto-responder will send a confirmation email with a link for the person to click to verify they actually want to receive your emails. Once they have agreed to receive your emails the auto-responder will begin sending out your pre-set emails.
Should I use an auto-responder for my business?
Absolutely! One of the major reasons is that you can offer 24/7 follow-up to any request for more information. Plus you can market your business on the back end, so to speak, through leaving your business links in your emails. You must be careful to deliver the information that you promised, and not blatant advertising emails, this is spamming. However, leaving your business link in your email signature is allowed and can be a very powerful yet subtle form of marketing.
No matter how you look at it, an auto-responder can help you bring in earnings – as well as make your life a lot easier. They are easy to use, and will work great with your site. If you operate several web pages, you simply must have one of these. Once you use an auto-responder you’ll never want to be without one again. If you’re serious about building a prosperous business you absolutely must have one.
I personally use an auto-responder for my “Internet Marketing,” and can’t imagine doing business without it! Since I started using one my business is growing in leaps and bounds. Yours will too.
Where do I find a good one?
Probably the best way is to simply Google it and choose one from the first page. You will find several good ones here. If you’re looking to make money online then I suggest signing up for a paid auto-responder service as they are more robust and you have full control. Plus they usually offer an affiliate program where you can get paid for referring others. This way you may end up with a free membership as you’ll be getting paid a percentage for each referral.
To be successful online you must have an auto-responder. The importance of building and maintaining a list of potential customers can’t emphasized enough if you want to maximize your business profit.